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Cymphonix Network Composer Keeps Network
Administrators Sane During March Madness
Salt
Lake City, Utah, March 4, 2011 - In 2009, 8.6 million viewers
streamed live video of the NCAA Men's Basketball Tournament, a 25% increase
from the year prior. In 2010, viewership exploded 36% to 11.7 million viewers.
This year, with March Madness On Demand
adding broadcast capabilities to smartphones and mobile devices like the iPad,
viewing is expected to grow almost 50%. As exciting as the technology is to
college basketball fans, the sheer bandwidth required to view these games has
the potential to crush businesses' network performance, not to mention employee
productivity. In response, today Cymphonix announced a series of events taking
place throughout the country aimed at helping network administrators respond to
the coming onslaught.
"Around March, it's almost a tradition that we see an
increase in calls from people who've realized their networks may not be
prepared for what's around the corner. We love taking these calls, because it
shows some real savvy out there around the limits of traditional filtering
modeled solely around ‘block and allow,'" said Brent Nixon, President and CEO
of Cymphonix. "They typically come to us for help shaping bandwidth and
prioritizing traffic-basically looking for methods to keep March Madness
viewing in check."
To more efficiently field the increase in queries on the
topic, this year Cymphonix is working with its channel partners to host a
series of seminars called, "March Madness without the Network Madness: How to
Keep from Going Crazy During the NCAA Tournament." The goal of the seminar is
to help organizations understand the implications March Madness will have on
the entire organization, particularly on their network, and to cover proactive
methods for getting control before the start of the games.
"Obviously, employees watching the NCAA tournament online
can't be productive. What businesses sometimes don't realize though, is that
these employees also directly affect the productivity of every other employee,
because their bandwidth usage competes with the bandwidth that's critical to business
operations," Nixon stated. "At the end of the quarter, when Salesforce.com
comes to a crawl because of March Madness, you can be sure senior management is
going to be asking some very pointed and difficult questions of their technical
people."
Parties interested in attending the events or learning
more about the topic are encouraged to contact their Cymphonix reseller or to
contact Cymphonix directly at 801 938-1500.
About
Cymphonix
A leader in Secure Web Gateway solutions, Cymphonix helps
businesses reduce the time, effort, costs, and risks that come from being
connected to the Internet. As the Internet becomes ubiquitous, businesses face
mounting pressures around security, compliance, bandwidth priority and speed,
content control, and access. Cymphonix gives organizations full visibility into
their web connections, allowing them to make informed decisions regarding
usage, security, application control, bandwidth shaping, and much more, and
then successfully implement and execute on those decisions. Learn more at www.cymphonix.com.
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